Italian Serie A Prize Money 2025/26 (Expected Distribution)
Italian Serie A will be generating upto €1.267 billion a-year from their current domestic and international rights. Which will increase prize money each serie a club can earn from 2025/26 season. We breakdown how Prize money fund is generated and distributed among Serie A teams. Starting with breakdown of their current domestic/international deal which are the main source of prize money fund.
Current Serie A Domestic and Interantional rights:
Domestic Rights: Serie A has 5-year (2024/29) domestic rights deal with Sky and DAZN which gurantees €4.5 billion over 5-years. That brings it to €900 million per season.
International Rights: Serie A is set to increase their oversees rights revenue for 2024/27 cycle. A total of €1.1 billion is expected from oversees rights which include all other domestic competitions like Coppa Italia and Italian super cup etc. That brings it to €367 million per year.
Prize Money fund distribution system:
Domestic and overseas rights yearly revenue is pooled together (€1.267 billion) and distributed according to following system.
| Step | Amount / Share |
|---|---|
| Yearly TV Revenue | €1.267 billion |
| Solidarity payments | 10% (€126 million) is kept for lower tier, grassroot football. |
| Parachute Payments | Around €60 million is distibuted among relegated teams. |
| Serie A Clubs (distribution) | €1.08 billion |
| Equal Share (50%) | €540 million is distributed equally (€27m per club) |
| Social/Popularity based (22%) | €237 million is distributed based on TV audience, attendance, homegrown players |
| Sporting Merit (28%) | €302 million is distributed based on current seaon standings, last 5-year performance etc |
How much each Serie A club will earn in 2025/26 season ?
Now we dig deep and predict how much each Italian Seria club can expect to earn in 2025/26 season. Obviously previous 5/10 year results and general popularity of clubs influence how much each club can earn. So we are making an hypothetical table based on 2024/25 season standings.
🇮🇹 Serie A's estimated tv money distribution for 2025/26 season:
— SalaryLeaks (@salaryleaks) May 27, 2026
Inter could earn around €85.2M in domestic prize money for 2025/26 while newly-promoted Pisa are projected at just €37.9M.
Juventus, Milan and Napoli still dominate commercially despite mixed recent league… pic.twitter.com/tPbSV7ljd6
| Rank | Team | Total | Equal Share | Merit | Social |
|---|---|---|---|---|---|
| 1 | Inter Milan | €85.2m | €27m | €27m | €31.2m |
| 2 | Napoli | €75.4m | €27m | €25.5m | €22.9m |
| 3 | AC Milan | €76.6m | €27m | €19.6m | €30m |
| 4 | Roma | €68.3m | €27m | €20.7m | €20.6m |
| 5 | Como | €40.2m | €27m | €10.4m | €2.8m |
| 6 | Juventus | €80.5m | €27m | €23.4m | €30m |
| 7 | Atalanta | €60.6m | €27m | €18.7m | €14.9m |
| 8 | Bologna | €45.1m | €27m | €14.5m | €3.6m |
| 9 | Lazio | €57.1m | €27m | €17.2m | €12.9m |
| 10 | Udinese | €49.4m | €27m | €13.9m | €8.5m |
| 11 | Sassuolo | €41.8m | €27m | €10.6m | €3.9m |
| 12 | Torino | €44.8m | €27m | €13.9m | €3.3m |
| 13 | Parma | €40.4m | €27m | €11.4m | €2m |
| 14 | Genoa | €43.7m | €27m | €13.7m | €3m |
| 15 | Fiorentina | €48.1m | €27m | €15.2m | €5.9m |
| 16 | Cagliari | €40.8m | €27m | €11.4m | €2.4m |
| 17 | Lecce | €39.5m | €27m | €10.6m | €1.9m |
| 18 | Cremonese | €37.9m | €27m | €9m | €1.9m |
| 19 | Hellas Verona | €41.1m | €27m | €11.7m | €2.4m |
| 20 | Pisa | €37.9m | €27m | €9m | €1.9m |
| Total | €1.08bn | €540m | €302m | €237m | |