Football
17th Aug 2025
Sevilla and Adidas Kit Deal (Value Breakdown)
Sevilla signed long-term 10-year (2025/35) kit partnership with German sportswear giant Adidas. The new kit deal will secure Sevilla around €3.5 million a year making it €35 million in total over 10 year period. This will be 6th most lucrative kit suppliers deal in Spanish La Liga 2025/26 season.
Sevilla-Adidas Kit Deal Financial Breakdown:
Adidas replaced Castore as Sevilla's primary kit suppliers from 2025/26 season. Castore were paying Sevilla €3 million a-year but refused to pay more for new deal considering Sevilla's issues both on and of the field. Adidas believed in the club and actually helping them massively to overcome financial issues. They had worked together back in late 1970s and early 1980s in what was a 4-year (1979/83) kit partnership.
Sevilla and Adidas kit deal has several performance related bonuses which include €1.5 million extra every year club qualify for Champions League. €1 million bonus for winning any major trophy during next 10-year period. Sevilla also get to maintain full control over physical stores in Spain. They will also get 10% in proceeds from any Sevilla related sales on Adidas platforms which can bring in estimated €1/€2 million extra every year.
Let’s breakdown the financial details of this partnership:
| Sevilla-Adidas Kit Deal | Details |
|---|---|
| Duration | 10 years (2025–35) |
| Yearly Payment | €3.5 million per season |
| Total Value | €35 million |
| Merchandising Rights | Adidas controls production, distribution and global retail. Sevilla receives a fixed yearly payment & % royalty. |
History of Sevilla Kit Contracts
Sevilla have had kit deals with several brands over the last few decades. We breakdown each of Sevilla's kit deal duration and financial value if known.
| Kit Supplier | Yearly Payment | Duration |
|---|---|---|
| Adidas | €3.5 million | 10 years (2025/35) |
| Castore | €3 million | 3 years (2022/25) |
| Nike | €2.5 million | 4 years (2018/22) |
| New Balance | €2 million | 3 years (2015/18) |
| Warrior | €1.5 million | 2 years (2013/15) |
| Umbro | €850,000 | 1 year (2012/13) |
| Li-Ning | €1 million | 1 year (2011/12) |
| Joma | €350,000 (Average) | 10 years (2001/11) |
| Umbro | 7 years (1994/2001) | |
| Hot Shot | 1 year (1993/94) | |
| Frontrunner | 1 year (1992/93) | |
| Bukta | 2 years (1990/92) | |
| Puma | 3 years (1987/90) | |
| Gilcor | 1 year (1986/87) | |
| Yama | 3 years (1983/86) | |
| Adidas | 4 years (1979/83) | |
| Mont-halt | 5 years (1974/79) | |
| In-House | Until 1974 |
