FC Barcelona-Nike Kit Suppliers Deal Worth (Breakdown)

FC Barcelona extended their long-running kit suppliers deal with Nike for further 14 years back in 2024. It became the most lucrative kit deal in football with the contract worth €122 million a-year plus Barcelona retain most of their own merchandising revenue. We breakdown this record-breaking kit deal and how Barcelona managed to pull this off.
FC Barcelona And Nike Kit Suppliers Deal (Breakdown)
Barcelona's previous kit deal with Nike was worth around €40 million million a-year but when Joan Laporta took over as President of the club he made it his mission to get Barcelona the biggest kit deal contract. Barcelona signed previous extension with Nike under Josep Maria Bartomeu presidency which was worth €40 million million a-year signed back in 2016. It was poorly structured deal on Barcelona's part and Joan Laporta brought in Darren Dein for negotiations with Nike for longer more lucrative contract which was finally announced in November 2023. below are some of the details of this contract.
KIT CONTRACT | DETAILS |
Duration | 14 Years (2024/2038) |
Yearly Payments | €122 million per season |
Total Value | €1.7 billion |
Share of Merchandising revenue | Barcelona retain most of their merchandising operations worldwide. |
Performance Bonuses | €6 million for winning Champions League, €4 million for winning League. |
Penalties | 20% decrease if Barcelona fail to qualifying for UCL on consecutive seasons. |
History of FC Barcelona Kit Contracts:
FC Barcelona has enjoyed long standing partnership with Nike which is currently one of the longest running kit deals in world football alongside Real Madrid-Adidas deal since 1998. Barcelona first signed 10 year deal with Nike back in 1998 which was worth less then €3 million but both parties agreed to increase yearly payments half way through the deal. Below is the breakdown of Barcelona previous kit contracts and how much money they generated throughout the years from their kit deals.
KIT DEAL | YEARLY PAYMENTS | DURATION |
Nike | €122 million | 14 Years (2024/38) |
Nike | €40 million | 7 Years (2016/23) |
Nike | €18 million | 10 Years (2006/16) |
Nike | €8 million (average) | 8 Years (1998/2006) |
Kappa | €2 million | 6 Years (1992/98) |
Meyba | Not Known | 12 years (1980/92) |
Mont-Halt | Not Known | 14 years (1965/79) |